| |
|
||||||||||||||||||||||||
|
Athyron Corp. recruits Daniel Estrada, MBA to head up its International Division, and Charles D. Berlin, MBA to head up its domestic business development division. In addition, Eli Gsoell joins the Athyron team in the position of Manager of Direct Sales. Contrary to the industry trend of curbed spending, massive layoffs and withdrawals of ad campaigns, Athyron is aggressively filling the void and expanding. Ensuring its success in the industry, Athyron is hiring top management personnel capable of directing business development capitalizing on the perceived weaknesses of its competition. Athyron welcomes Daniel Estrada to fill the position of Vice President of International Business Development. Mr. Estrada comes with over a decade of experience in marketing, sales, administrative, and technical areas of the IT industry, and a thorough working knowledge of Latin American markets. With Master's degree in Business Administration and Marketing, having acquired his experience from companies such as Tech Data, Informix and Xerox, Daniel Estrada is a welcomed addition to the Athyron team. Athyron welcomes Charles Berlin to lead their team in Business Development for North America. Mr. Berlin contributes to Athyron his 20+ years of Information Systems and business solutions experience. He comes to us with a broad skill set in sales & marketing, technical consulting, best practices implementation, and product development. His focus on customer satisfaction and creative solutions ensures lasting partnerships and excellent return on investments by our clients. Mr. Berlin has degrees in Engineering & Computer Science and an MBA. His corporate experience is enriched by time spent working with Fortune 1000 and startup entrepreneurial companies. Eli Gsoell joins the Athyron team as US Manager of Direct Sales. Mr. Gsoell's management and hospitality expertise come from the US Navy, as well as, from managing other fast pace, and high volume food-service establishments. Mr. Gsoell has over 25 years experience in all facets of restaurant and hospitality management and is familiar with most point of sales systems. This background along with his computer experience gives him a unique insight into application uses and an excellent viewpoint on the practical needs of the client. February 15, 2002 - San Diego, CA. Athyron product lines are selected as the top three in the US by an independent consortium of food-service pos consultants and distributors. The privilege comes as no surprise. The product lines have been selected as the top product in a similar independent test in 2000 by a panel in Mexico, and the top product in the USA, in 1999, by Sharp.
|
